The holiday seasons are arriving and so is the risk of getting sick. Be it the flu, cold, or simply just lack of energy, everyone is looking for ways to stay healthy this winter. While our first recommendation is always, “drink more kefir,” we recognize the value in including a variety of Mother Nature’s healing gifts into our daily habits! One of our favorite earthy roots is the spicy, warming, gnarly-shaped ginger.
Lifeway’s Big Game Commercial Roundup
Every year, the big game draws big TV crowds, and 2015’s occasion was no different. In fact, early ratings show that it was the most watched event in TV history! Whether you watched for the game, the halftime show, or because you were snowed in, there’s something for everyone to enjoy during this yearly television […]
Pre-Party for the Grammy’s® with the Whole Planet Foundation
Who’s ready for the Grammy’s®? We are! For the Whole Planet Foundation’s Pre-Grammy® party, that is. This year, the WPF will once again partner with Planet LA Records and Clamorhouse to host an exclusive music showcase to raise funds for their microlending programs. Keeping with our mission to be good for more than just you, […]
Lifeway Kefir: Good for the Environment
By now we hope you’ve seen our commercial that shares our new brand message: Lifeway Kefir is good for more than just you. We’re excited for this new chapter of the Lifeway story; you know Lifeway Kefir is good for you, but there are a good deal more things Lifeway Kefir is good for. One that we’re extremely […]
What Does #MotherCulture Mean to You?
Lifeway is proud to unveil our #MotherCulture campaign with a series of ads featuring real moms who drink real kefir. Everything, including kefir, starts with a mother. While we have our own stories to share, we want to hear from our friends and fans! Lifeway CEO Julie Smolyansky is utilizing her leadership role to make […]