New Products

Cynthia Rowley + Lifeway: A Night of Fashion and Fitness in Chicago!

Summer is near… which means our limited edition spring flavor, Hibiscus Rhubarb Pie, won’t be on shelves for much longer! If you haven’t tried it, time is running out! Hibiscus Rhubarb Pie will be on shelves until June. Then our summer flavor, Watermelon, will be available. If you haven’t seen Hibiscus Rhubarb Pie on shelves near you, make a request at the following stores…


Introducing NEW Lifeway Live & Active Wear!

Over the past few months, we’ve been working on some seriously cool projects, many of which we revealed at Expo West. From probiotic pills to kefir starter kits, our new products aim to provide the probiotic support your digestive and immune systems crave. But what about the rest of your body? What about what goes […]


Look What We’re Launching at Expo West

It’s that time of year again! Natural Products Expo West is here and the Lifeway team is all hands on deck as we showcase our latest and greatest kefir products. We’ve been working hard over the past year to formulate fantastic new kefir flavors and products for you to enjoy and can’t wait to reveal […]


Meet Our Most Fashionable Kefir Flavor Yet

Just in time to welcome the warm spring weather, our Limited Edition Hibiscus Rhubarb Pie Low Fat Kefir is now available on shelves!   Inspired by the fresh flavors and patterns of spring, our new limited edition flavor is a collaboration with fashion designer Cynthia Rowley, a Chicago-native, strong female entrepreneur and long-time kefir fan. Drawing […]


Celebrate the Seasons with Lifeway Holiday Kefir!

Just in time for the holidays, our Limited Edition Holiday Kefir varieties are on shelves and ready to grace your breakfast table.   Available in three festive flavors – Pumpkin Spice, Cranberry Crème Brulee and Eggnog – our seasonal kefir is an easy way to add a bit more “merry” to your morning routine, afternoon […]


Introducing ProBugs Bites!

We’re excited to introduce the newest member of the ProBugs family: ProBugs Bites Freeze Dried Kefir Melts!   ProBugs Bites are the latest delicious innovation in the Lifeway Kefir product family. Available in three of our most beloved ProBugs flavors (Orange Creamy Crawler, Goo-Berry Pie and Strawnana Split), our Kefir Melts are packed with 10 […]


Discover What’s New from Lifeway

We’re busy at the Natural Foods Expo West this weekend introducing our new kefir products to thousands of inquiring minds. But don’t worry, just because you can’t be there doesn’t mean you can’t get the scoop on what we’re working on! Earlier this year we brought you new 16 ounce kefir bottles (find them at retailers […]


Lifeway Frozen Kefir Lands at Freshii

Fresh foodies, rejoice! Lifeway frozen kefir is now available at many Chicago-area Freshii locations (more to come soon!). Stores will be serving our probiotic original frozen kefir and using it in their signature healthy smoothies. A kefir treat is the perfect way to conclude a fresh, healthy lunch, don’t you think? It’s also  the perfect […]


PRIDE Shops are Carrying Your Favorite Frozen Treat!

Starfruit fans: you can refuel your belly while refueling your vehicle! Your favorite frozen treat is now available at four Chicago- area PRIDE convenience stores! It’s just one more way we’re adding more good to your day.   PRIDE of Lake County 20915 Quentin Rd Kildeer, IL 60047 847-550-8392 PRIDE of Hinsdale 149 E. Ogden […]


Meet the Newest Member of the Lifeway Family

You asked, we answered: the newest member of the Lifeway Family, new 16 ounce bottles, will start arriving in stores soon! Available in five conventional flavors – plain, strawberry, raspberry, blueberry and pomegranate – as well as four organic flavors – plain, strawberries ‘n cream, blueberry and pomegranate/acai – they’re the perfect addition to the […]