Lifeway is proud to announce Muscle Mates™, an innovative, ready-to-drink functional beverage that pairs 20 grams of protein with 5 grams of creatine and Lifeway’s 12 live and active probiotic cultures. Set to hit shelves in grocery stores, fitness centers and select retailers nationwide by year-end, Muscle Mates™ is poised to satisfy growing consumer demand […]
New Products at Expo West 2025: Probiotic Salad Dressing and Whole Milk Kefir
Lifeway is proud to announce it will be showcasing two brand new product lines: our innovative probiotic salad dressings and a new line of conventional whole milk kefir flavors that perfectly complement Lifeway’s popular organic whole milk kefir line. This provides consumers with new ways to use Lifeway Kefir and offers even more convenient ways […]
Announcing our New Flavor Fusions Lineup!
We’re happy to bring you the good news that our new Organic Whole Milk Lactose-Free 8-ounce Flavor Fusion Kefir is here! Lifeway now offers 10 of the most innovative and delicious flavors you’ll see on shelves this year. We’re also excited to announce the entire line is 100% lactose-free. The Flavor Fusions lineup […]
Love Your Guts with New Probiotic Products!
We’ve been very hard at work for the past year, developing some amazing new non-GMO probiotic products we know you’re going to love! We’ve teased them a few times and are now ready for the big reveal!
Introducing NEW Lifeway Live & Active Wear!
Over the past few months, we’ve been working on some seriously cool projects, many of which we revealed at Expo West. From probiotic pills to kefir starter kits, our new products aim to provide the probiotic support your digestive and immune systems crave. But what about the rest of your body? What about what goes […]
Look What We’re Launching at Expo West
It’s that time of year again! Natural Products Expo West is here and the Lifeway team is all hands on deck as we showcase our latest and greatest kefir products. We’ve been working hard over the past year to formulate fantastic new kefir flavors and products for you to enjoy and can’t wait to reveal […]